Create concept for an innovative
mechanism building engagement.
How to give consumers discount coupons
in a creative and engaging way?
Facebook Messenger chatbot with
Augmented Reality Effect generating discounts
We focused on mobile trend and used most popular social messaging platform in Poland - Messenger
We overlayed real-time Small Hunger video effect on a smartphone camera view.
The effect was changing based on facial expression. User got the promo code after doing screen commands.
Scannable Messenger code leading directly
to brand’s Chatbot.
Zofia Mozga, Arek Śliwiński, Katarzyna Żakieta, Jędrzej Marciniak, Rafał Feręc